Live Blogging: Super Bowl Ads

Hello! I'm Meredith O., editor-in-chief of The Videologist, and tonight I'll be covering the Super Bowl ads, as they happen, as up-to-the-minute as I can blog 'em. Thanks for having me!

For the record -- I'm rooting for the Giants. (My Dad is a lifetime Giants fan; I remember we had a private party for Super Bowl XXI in 1987 ... just me, him and all my favorite Care Bears.) Yes, I expect to be disappointed.

Did you miss an ad? Watch 'em all again on AOL Sports.

Pre-Game
6:05: Troy Aikman. Pre-game. Blah blah blah blah. Get to the ads. Oooh, ads! Ford Focus, MacBook ... These are all old.
6:10: Resiliency. Teamwork. Jordin Sparks looks really nervous. Ads! The 'Vantage Point' trailer: Old.
6:16: A new Ford / Sync ad -- featuring a patient requesting "Anesthesia on." Cute.
6:18: Tom Brady got a haircut! I think. I don't want to look directly at him; I might get pregnant. Next, an Owen Wilson movie trailer -- 'Drillbit Taylor.' Looks like 'SuperBad' ... with Owen Wilson.

First Quarter Blogging continues after the jump ...

First Quarter
6:36: Now we get to the good stuff! Bud Light is up first -- and it gives you the ability to breathe fire. Next, the Audi 'Old Luxury Is Put on Notice' spot -- inspired by 'The Godfather.' So far, I'm not impressed, but yes, we're only two true ads into this game.
6:46: Is this ad mocking the classic 'SNL' / Haddaway 'What Is Love' skit? Yes. It is. Nicely done, Pepsi.
6:47: I can't believe SalesGenie.com can afford to buy ad time during the Super Bowl. Was that local, or did everyone just see that?
6:48: 'Dude, that's some serious cheese!" BECAUSE IT'S HIDING SOME BUD LIGHT. Best ad so far. It might be time to send husband to the kitchen for "a cheese run."
6:49: This is the Under Armour ad that caused a fuss? Doesn't seem that different than their usual advertising campaigns. (I see: The controversy was over whether the company should be spending so much money on a Super Bowl ad in the first place.)
6:59: Here's the full Bridgestone tires ad that was leaked earlier this week. Yay, no squirrel roadkill!
7:00: 'Message From Your Heart' -- um, what? Is she singing "Blah, blah blah?" Oh, it's an iTunes/Doritos ad. Wait, the Terminator just killed Cletus! That was scary.

Second Quarter
7:03: The 'Wanted' trailer. I want to see this movie; Angelina looks hot. Husband mocks me. Derek Jeter shills some Gatorade, as does Peyton Manning. Is there anything those two won't sell?
7:04: Here's the GoDaddy.com teaser ad (you have to actually go to their site to see the purportedly racy Danica Patrick ad). Someone else go watch it for me and report back.
7:05: FexEx also uses animals -- giant carrier pigeons. Tide to Go has a talking stain that drives me absolutely bonkers. SHUT UP STAIN.
7:07: Ooooh, Gisele is at the game. I wonder if she's pregnant! Where's Bridget?
7:12: Why is Peyton Manning just hanging out by himself at the game? Does he smell?
7:13: Another Bud Light ad. Hank doesn't get picked to be on the Clydesdale team. The dalmatian helps him train, 'Rocky'-style. A year later, Hank makes the team, and high-fives the dog. That one will be popular with the ladies.
7:14: The 'Iron Man' trailer. Comic book nerds everywhere would rejoice, if they were watching football instead of reading comic books.
7:18: Another animal ad -- the Toyota Corolla is so quiet, a group of ferocious badgers don't wake up when a cannon goes off. Too bad the guy has a cell phone ...
7:19: I didn't get the Garmin ad.
7:23: CareerBuilder: A worker's beating heart leaps out of her chest, waltzes into the boss' office, and quits -- follow your heart. A gross visual, but compelling.
7:24: SoBe lizards do the 'Thriller' dance with Naomi Campbell. This is my new favorite ad of the night, even if Naomi is a bit of an odd casting choice. The lizards even have grillz!
7:29: A Carlos Mencia Bud Light ad! I sort of remember really liking one with him last year. This one is also great. My mom loooooves him so I'm betting this will be her favorite ad of the night.
7:38: Great Planters cashews ad -- guys are supremely attracted to a woman with a unibrow. We should've bought cashews at the store before the game. See?!? Effective advertising.
7:39: I don't follow the Barkley/Wade T-Mobile ad, but my husband is cracking up, so I'll give it a mention.
7:41: Here's the Justin Timberlake / Pepsi ad (with Andy Samberg!) that was leaked earlier this week. I guess this ad is as close to the Super Bowl as Tony Romo will get. (Ooooooh, burn!)
7:42: Doritos ad / mousetrap / huge mouse -- funny the first time, but I see that getting stale on the second viewing.

Yay, Halftime! I have some non-live blogging work to take care of in the next 20 minutes, so I'll be back for the third quarter ... OK, so halftime thoughts -- the Geico/Cavemen ad was cute (where they talk about the TV show that they inspired). I'm also VERY excited to watch 'New Amsterdam.' And I don't think Tom Petty was lip-synching -- but I did think the start of his show, with the arrow shooting the heart, was very sperm/egg. The networks just can't catch a break with a non-suggestive halftime show, apparently.

Third Quarter
8:31: Another Cars.com ad, this one with a head shrinker. That guy really DOES have a tiny head.
8:32: Shaquille O'Neal as a jockey? There must've been some serious green-screen work done to create this Vitamin Water ad -- the poor horse!
8:34: The fifth of six Bug Light ads! The wheel was invented to transport Bud Light to parties!
8:35: Carmen Electra for Ice Breakers. I like her. That is all.
8:36: Another Bridgestone ad ... with Alice Cooper and Richard Simmons. You didn't actually think they would run over Richard Simmons, did you? (Admit it ... you were kind of hoping he would get hit. Meanie.)
8:37: A 'Terminator: Sarah Connor Chronicles' ad just made me laugh out loud. "I call shotgun!" / "I call 9MM!" Classic. Love Summer Glau.
8:38: Have I mentioned how much I like Bill Belichick's short-sleeved hooded sweatshirt?
8:52: A talking baby! It uses eTrade. And I thought babies were boring. Was the spit-up necessary?
8:53: Bud Light makes you fly! Or not.

Fourth Quarter
9:05: I really liked the Sunsilk ad, with Marilyn Monroe, Shakira and Madonna. It made me want to play with my new Apple TV, which I bought earlier today and have not had proper quality time with yet.
9:06: Macy's day floats -- including Stewie from 'The Family Guy' -- fight over a Coke float. Charlie Brown is finally victorious in something.
9:11: Yay, Giants score! Please, please, please let them win! Peyton is clapping!
9:12: James Carville and Bill Frist make nice over Cokes; they ride Segways, go to the Corcoran and a Wizards game (we rewound to hear the announcer yell, "Dagger" during the Wiz game). Nice to see DC get some love.
9:20: Talking eTrade baby is back. With a clown. Seriously, this year might have the scariest Super Bowl ads ever.
9:21: Black lab drinks water; it's a Gatorade commercial -- is man's best friend a dog or Gatorade? My reaction to this ad was simple: I'm so glad I don't have a big, slobbery dog.
9:26: Here's the Will Ferrell / Bud Light ad that I kept hearing rumors about. Love it. Bud Light ... suck one!
9:44: A Victoria's Secret Valentine's Day commercial -- really, they couldn't get Gisele to agree to be in this one? Weird!
9:45: Ben Roethlisberger loves pina coladas. I love Ben Roethlisberger. I do not love pina coladas. Something is not adding up.
9:51: Oh my. I can't believe Tyree made that catch! Come on, Giants!!
9:56: Oh my. The Giants just scored. I can't even think about ads -- my husband just said, "This is the most excited Super Bowl I've ever seen" and I have to agree.
10:04: OH MY. The Giants just won. I jumped up and down and yelled. My husband opened a bottle of champagne leftover from New Year's Eve. Oh my!!! Congratulations, Giants fans! And congratulations, Patriots fans -- what an amazing season, what an amazing game.

There might be ads left -- but the game, and the Giants, are the big stories at this point. If you missed anything tonight, you can watch all the Super Bowl ads again on AOL Sports. I've got to go call my father and congratulate him!