Preseason Football Beats Barry Bonds' 756th

I told you last week that not too many people saw Barry's 755th home run live on TV. Now comes the word, via Ben Maller, that more people watched the Cowboys/Colts game on FOX Thursday night than Barry's record breaking 756th home run Tuesday on ESPN. From Ad Age:

The game on Fox last night delivered a 2.7/8 rating and share from 8-11 p.m. in last night's Nielsen "Fast Affiliate Ratings" in the ad-centric adult 18-49 demographic, which if it holds would tie for the eighth-rated program of the week.
...
But the 1.1 ESPN household rating for Bonds' blast -- compared to NBC's 22.3 rating for when Hank Aaron broke Babe Ruth's record (adult 18-49 figures aren't available) -- underscores just how much baseball, and especially media, have changed over the last 30 years.

Well, it does show how much the media has changed recently, and how much football now dominates. The low ratings also confirm my suspicion -- that not too many people were sitting around, excited to see Bonds break the record. Or maybe everyone just wanted to see Pam Oliver go toe-to-toe with her producer. Now that could account for the difference.

Previously at FanHouse:
Not Many People Saw Bonds 755 Live
Pam Oliver, Tony Romo, and a Cockroach