NFL

Do Not Call That Idiot Offering You His Lock of the Week

You've probably seen a TV or newspaper ad for one of those gambling services offering you something like their "Stone Cold, Lead Pipe, Can't Miss, German Steel Chastity Belt, Iron Clad Lock of the Week" for a small fee that will, in turn, make you rich beyond your wildest dreams. And if you've ever considered calling one of these places, or buying their picks from their website ... well, you probably can't read. But if you can, I urge you: please reconsider.

The Sports Pulse comes through today with a more in-depth look at these things, exposing them for the shams that they are. In a nutshell (but you really should go read the whole thing), they'll give their picks to say, 1,000 people, for example. They'll tell half of them to take the Eagles, and the other half to take the Jaguars. Half of them will be right, and those half are likely to be returning customers. There's not a lot of science to this.

And they only need to squeeze money out of a few people for this to be profitable. It's not like any of these places have overhead expenses, all they need is an obnoxious jackass for the TV commercial. And if you still think you need their picks, you can probably find them on a gambling forum somewhere for free.

So kudos to The Sports Pulse for their thoughtful post on this. Hopefully, it saves someone some money.

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